Bob Baker's The Buzz Factor
Music marketing tips and self-promotion ideas for independent songwriters, musicians and bands.
I'm looking for 15 to 20 people who want to work directly with me to kick their music publicity into high gear
"How to Create News Hooks and Story Ideas
the Music Media Love"
Sunday, June 1 Los Angeles, CA
3:00 to 6:00 PM
At the Burnley Music & Entertainment Complex
1335 N La Brea Ave Ste 3, Hollywood, CA 90028 - Map
Seating is very limited for this workshop.
Order now to reserve your spot!
This rare, intimate workshop is ideal if you are ...
- A self-promoting independent artist who wants more media exposure with less struggle
- A music promoter or artist manager interested in uncovering hidden media opportunities with the acts you work with
"Bob's expressive and passionate presentation style made me eager to learn. The workshop handouts were great, and I found Bob's ideas on how to promote your music to the media to be the most useful."
-Christina Sheer, Click Sound Visions, Nashville, TN
I will help you craft a customized plan to reach more editors, music journalists, bloggers and podcasters
Many people don't know this, but for 10 years I published and served as managing editor of a music magazine in the Midwest. During that decade I was on the receiving end of every type of music news pitch you can imagine. Phone calls, emails, letters and live conversations with thousands of people who were seeking exposure in my magazine.
But here's the sad truth ...
Most of them approached me the wrong way. They either over hyped themselves or tried to tell me their life story when all I wanted was a quick idea of who they were and what they played. Or they were so focused on satisfying their own needs and desires, they made it hard for me to give them what they wanted.
And guess what?
Not much has changed. In every conversation I have with editors, music journalists, reviewers, bloggers, and podcasters today ... the story is the same. Eager musicians and promoters continue to make these same mistakes time after time.
One of the things I want to teach in LA on June 1 is something I call "The Indirect Method of Media Exposure." I use the word Indirect because it seems to defy logic. It's the opposite of what a "self-promoter" feels he or she must do. But the thing is ... it works!
In fact, I've used this very technique to get a fair share of media exposure myself over the years. I've been interviewed on NPR's Morning Edition and received exposure in Electronic Musician, American Songwriter, Music Connection, VIBE magazine and many more. In just the past six months alone I was featured in E! Online and the print edition of The Onion in Chicago.
All this media coverage allows me to add the follow graphic to my web site:
You can do the same thing. And that's what I'll help you do on Sunday, June 1, from 3 to 6 PM in Hollywood. You and I -- and about 15 or 20 other artists and promoters -- will talk about the lessons I've learned and the secrets to successful music publicity that I have uncovered.
Most importantly, we will work together to craft a number of news hooks and story ideas you can use to get better results from the media connections you target. I want you to leave with a long list of ideas and strategies custom made for you and the artists you work with.
I hope to see you and help you create an "Indirect" music PR plan on June 1.
-Bob
Admission is $49 per person in advance;
or $60 at the door (if seats are even available).
Special Offer: Register two or more people at the same time online now, and your guests get in for only $37 each.
Click here to reserve your seat(s) now!
Free Ezine
Get Bob's FREE music marketing tips by email -- and access to five years of self-promotion ideas! Find out more or subscribe now:
Bob's Bestselling Books
Guerrilla Music Marketing Handbook:
201 Self-Promotion Ideas for Song-
writers, Musicians and Bands on a Budget
MySpace Music Marketing:
How to Promote & Sell Your Music on the World's Biggest Networking Web Site
- Indie Music PR Bootcamp
- Killer Music Press Kits - Deluxe Edition
- Online Music PR Hot List
- Guerrilla Music Marketing Power Course
- 70 Ways to Promote & Sell Your Music on the Internet
- Music Marketing Crash Course CD
- How to Make a Living as a Full-Time Musician
- Do-It-Yourself Internet Music PR & Publicity
- How to Use Video to Promote Your Music Online
