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Now you have to promote and sell it! Being an author and publisher has many rewards. That's why I've been at it since 1992. But it can also be frustrating as you try to figure out the confusing worlds of book publicity, marketing, Internet promotion, and sales. I may be able to help you. Here is some quick info on how to hire me and put my years of guerrilla marketing and book publishing experience to work for you. Note: I can't do all the work for you. I won't manage your career, design your web site, or launch a PR campaign on your behalf. But ... I will give you my best creative ideas, honest feedback and direction ... and maybe even make you aware of book sales opportunities you're sitting on right now that you don't even know exist! Here's a rundown of the best ways I can serve you ...
Sales Copy Tune-up
Customized Guerrilla (and Internet) Marketing Ideas Could You Use This Kind of Help With Your Book? My normal book consulting rate is $250 an hour. But if you commit to using me this month, my rates are only ...
The options above can be applied to time spent with you on the phone, answering questions by email, or me working on your project on my own. (Note: I can record our phone conversations and make an MP3 available to you at no extra charge.) Obviously, the amount of time you choose will influence the level of service I deliver. For instance, a web site critique at 30 minutes will not be as detailed and comprehensive as one I do for 60 minutes, and so on. Take These Steps If You're Interested ... Honestly, I get a lot of requests for book marketing advice, but I only have so many hours a month to devote to this type of work. Most of my time is spent creating new titles and promoting my own books (in other words, living this stuff). The first thing you should do is email me at Bob AT bob-baker.com (and put "Book Consulting" in the subject line) to find out if I have time available to help you. In that email, please include the following information: Your name: The name of your book(s): Your web site(s): Some details on how you'd like me to help you: If my schedule allows and I think we're a good fit, I can normally deliver 30-minute and 60-minute packages within a week, but it could be longer if I am traveling. I'll let you know before you book your time. I want to give you the attention you deserve. Publishing a book brings its author a great feeling of accomplishment. But getting your message or story out into the wider world, touching lives, and making sales take your joy as an author to a whole new level. Let me know how I can help you reach your book publishing goals. -Bob Phone: (314) 963-5296 - E-mail: Bob AT Bob-Baker.com (c) 2008 Bob Baker - All Rights Reserved |
Writing a book is hard enough. Getting it into a printed form is another hurdle you have to overcome.
Author Web Site Critique
The same goes for the wording on your web pages and sales materials. Most people who create these things focus on the author and the book, instead of what's most important: the reader and buyer! I'll point out the strengths and weaknesses of your sales message and, as time allows, will even rewrite your copy to make it sizzle.
Press Release Tune-up
Every author and book are different. Everyone has a background and story that sets them apart. But most people are too close to themselves to recognize what makes them special. And they don't know how to leverage who they are to serve the world and spread their message using dozens of low-cost and no-cost tools -- especially online. I can help you uncover those.