Bob Baker's Indie Music Promotion Blog

News, notes and ideas on music marketing, self-promotion, artist empowerment and more

March 09, 2007

YouTube, Dating Tips, and Gym Class Heroes

In this post-MTV video world, you have to think beyond the traditional. Get creative and have some fun when it comes to creating music video clips for the YouTube generation.

Exhibit A: Check out this YouTube video clip called "Travie's Dating Tips." It was posted last month around Valentine's Day by the band Gym Class Heroes. At last count, it had been viewed nearly a half million times.

How can you use this kind of thinking to produce video clips that would reinforce your musical identity and resonate with your fans?

-Bob

P.S. I discuss this topic at length in my new report, How to Use Video to Promote Your Music Online.

posted by Bob Baker @ 2:59 PM   2 comments

2 Comments:

At Mar 10, 2007 5:54:00 PM, Blogger Noel said...

This post has been removed by the author.

 
At Mar 10, 2007 5:58:00 PM, Blogger Noel said...

Hi Bob,
I took you advice and created a videopowershow for singer/songwriter Billy Falcon.
Anyone can do this.
Thanks for the great article,
Noel
Here's the link to the clip
http://www.youtube.com/watch?v=wSZDN7qigNs

 

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